Collaboration in LondonBaby

With a network of creatives across a variety of disciplines In June 2018, Luvva's founder Gary Alake Riley formed  LondonBaby as a creative art and design label. Launched at the Stour Space gallery, Hackney Wick, east London.


A series of 20 album cover sized contemporary artworks, from a global mix of great artists were commissioned as a set of unique and alternative views on London life. Celebrating the city, Celebrating new artists. Celebrating collaboration.



LondonBaby reflects Luvva's passion and mission to build positive partnerships and creative collaborations with artists, creators and visionaries with something to say.

The artworks shop is now closed but you can still view all 20 LondonBaby artworks here:



For more details please contact


Background image: LondonBaby EC1A print